New Year, New Opt-in workshop info page


Did you have “Create an awesome new opt-in gift!”
on your 2017 goal list?

You know you need a new opt-in: it’s been on your to-do list for way, way too long (maybe even since December 2015!) But – well – you know how it goes…

  • There’s NEVER enough time to get to it…
  • You have no freaking IDEA where to start…
  • You’re not sure what content your tribe will truly find valuable
  • You can’t figure out how to make it appealing

… so somehow, you just never got around to it.

But what if creating an awesome opt-in gift could be quick and easy ?

New Year New Opt-in sign up button - $US97


Get a step-by-step roadmap that makes creating your opt-in simple

New Year, New Opt-in is a super affordable workshop package that will:

  • Show you the 3 most common opt-in mistakes that will stop people signing up for your opt-in gift (or make them unsubscribe immediately after getting it)
  • Teach you a straightforward, 6-step process for creating an opt-in gift that truly connects with and creates value for your ideal subscribers
  • Help you evaluate your current opt-in to ensure it’s doing its job (and show you how to tweak it if it’s not)
  • Give you a clear roadmap for creating future opt-in gifts that grow your list – and your business!

And until January 31 EXTENDED TO FEB 3, you can get it for half-price!

New Year New Opt-in sign up button - $US97


What exactly is included in the New Year, New Opt-in workshop package?

New Year, New Opt-in is a comprehensive course that will take you from identifying your ideal reader to writing the perfect opt-in for them. It will:

  • Help you to identify the most effective opt-in topic and format for your audience
  • Guide you step by step through the process of planning, structuring and actually creating your opt-in
  • Let you know what to actually DO with your opt-in once you have it to ensure it gets you results.

The package includes:

  • 12x bite-sized video lessons (each no more than 12 minutes, and most under 10) for you to work through in your own time
  • Audio recordings of each lesson, so you can download and learn on the go if that’s your style
  • A fully comprehensive workbook that contains EVERYTHING in the videos… if you learn better by reading, I’m not going to force you to watch video 😉
  • Separate practical exercises in editable PDF form, so you can work through them over and over again for future opt-ins
  • Membership to my free Crystal Clear Copywriting Tribe community, where you can get support, feedback, accountability and a 24/7-ish co-working space to actually Get. The. Damn. Opt-in. Written!

New Year New Opt-in sign up button - $US97


Who am I, and why do I get to talk about opt-ins?

Tanja Gardner - Copywriter + Book editorHi there! If we haven’t met before, I’m Tanja. I’m a copywriter for heart-based business-folk who believe that making a difference and making a profit are equally important.

I’ve been copywriting for close to ten years now, and running my own full-time business for four. So I totally get how hard marketing can be for many heart-based businessfolk – especially if they’ve been on the receiving end of pushy, hype-y, icky sales tactics themselves.

I believe passionately that there IS another way; and I really enjoy sharing my knowledge with other heart-based entrepreneurs to help them make more of their difference in the world. That’s why I created this downloadable workshop package.

Here’s what one of the clients whose opt-in ebook I wrote had to say about my opt-in skills:



Got questions? Just ask!

If you have any questions about the New Year, New Opt-in workshop package, please do get in touch.

Otherwise, grab your copy by clicking the big purple button below!

New Year New Opt-in sign up button - $US97